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Lyndon Johnson 0

Why Are PR Retainer Fees SO Expensive?

Posted May 13, 2016 · Add Comment

Why is public relations so expensive – and what is the average retainer fee?

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Lyndon Johnson 0

How to measure the ROI of public relations activity

Posted May 13, 2016 · Add Comment

Rather than trying to measure the value of public relations using an abstract like advertising equivalency what if we measure it on something that we already has value – relationship strength?

Read More
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