![THINK DIFFERENT [LY]](https://thinkdifferently.ca/wp-content/uploads/2020/03/THINKDIFFERENTLYELEMENTLOGOcoloredelementsMarch2020.jpg "THINK DIFFERENT [LY]")
I’ve been to a number of events recently where people have been talking about brand – how to create it, how to manage it and the importance of it. Not once have I actually heard an accurate description of what brand is… of the last three presentations I’ve seen on the topic one didn’t mentionContinue Reading
Stop Marketing Like a Fortune 500 Company. Start marketing like a startup.
Stop marketing like a Fortune 500 company. Start marketing like a startup. One of the most common mistakes I see entrepreneurs make is trying to emulate the strategies of Fortune 500 companies. Either that or they try to copy what others have done in the hope that it delivers the same results for their business. Stop marketingContinue Reading